LEGO Discount Code & 15% Promo Codes

The UK offers its own distinctive brand of brick-based toys and sets, while US stores follow an entirely different set of rules. As a result, UK stores appeal to an entirely distinct audience, often selling more than just bricks; including complete sets containing minifigures in addition to bricks! If you want more insight into UK stores then continue reading!
LEGO Group announces double VIP points promotion from 24/06/2022-30/06/2022
The LEGO Group is offering double points on purchases between 24-30 June of 2022 from their Shop catalog between 24 June-2022 and 30 June of 2022 for any set purchased as part of their VIP rewards programme - free to join, giving 5% back in LEGO reward dollars back. To take advantage of this promotion and reap double VIP rewards points during this window period.
This exclusive VIP points promotion from LEGO Store is well worth its weight in gold for fans of their iconic toy brand. Offering double points on certain items and free gifts with orders over forty euros, fans of the beloved LEGO brand will have plenty to choose from, including Minecraft's Nether Bastion with over 300 pieces! Additionally, digital backgrounds featuring City School Day or Speed Champions Mercedes-AMG F1 W12 E Performance sets are now also part of this offer!
The LEGO Rewards Centre also offers plastic LEGO bordjes at 1200 VIP points per piece until their preorder period has closed. If you would like multiple VIP items, make sure that each order is placed separately, and ensure the validity of any VIP codes before purchasing anything VIP related.
Customise minifigures in the Personalisation Studio Do you love drawing? With its variety of templates - such as those featuring London and Leicester Square icons - and steady hands, the Personalisation Studio lets you personalise minifigures for yourself!

From drawing on their bodies to text insertion using its typer tool to create the ideal design, you're sure to make something wonderful in no time!
At the Personalisation Studio, guests can reimagine themselves as iconic LEGO minifigures! This studio includes the Minifigure Factory and Mosaic Maker to allow guests to craft custom torsos for their minifigures. A LEGO Minifigure Factory will also be open so guests can create portraits quickly--you can even have your photo taken with one!
The new store was officially reopened in mid-March and features seven thousand square feet.

Within these walls are interactive experiences available to the public such as custom minifigures, photo opportunities and virtual experiences - plus there's even the Personalisation Studio where customers can personalise their minifigures!
Your LEGO minifigures can now be personalized to reflect you! In just 10 minutes, this process can have your custom minifigure ready! With many options and inspiration for customising them available at The Personalisation Studio, now is an excellent time to personalise them! There's never been a better time!
London's Leicester Square LEGO Store will undergo an expansion plan. According to current plans, ground-floor store closure is set for April 17 while first-floor store will close June 26; once this renovation process has taken place the store should reopen during summer holidays with plans being discussed for its reopening date; until then however visitors are welcome as normal until then!
This two-floor store will span 914 square metres. A 200,000-brick replica of Big Ben will serve as the central feature, taking 2280 hours to construct and measuring 6.8 metres tall.

Inside will be hands-on building stations and pick and build brick wall as well as an interactive world of creation featuring exclusive sets and minifigure mascots who drink tea!
This expansion will bring the LEGO brand to the heart of London and feature the world's inaugural Creator Experience - encouraging creativity and hands-on immersion for kids to build whatever they wish! A Lego-inspired store will feature replicas of Big Ben's bell and Houses of Parliament structures; visitors may even have the chance to build models of both, plus meet celebrated actor William Shakespeare!
Leicester Square LEGO Store's expansion comes at the time of Lego's 90th anniversary celebrations, marking their Tree of Discovery and interactive storytelling table as part of a behind-the-scenes view into design process, interactive displays and interviews with designers as well as 'personalisation studio' which allows visitors to make minifigures or 2D images personalized just for them!
Changes at the current LEGO store The LEGO Store has undergone significant transformation from its initial black and red design, to its current white format. They plan to refurbish all existing stores across the UK to reflect this change; but customers can enjoy free micro models of stores - the 40528 opens at its back on hinges to maximise retail floor space while interior pieces and minifigures are sold individually for playtime enjoyment.
Brick Lab, the world-first retail experience combining augmented reality and open creative play, provides an unforgettable experience that brings floors, walls, and music alive through technology. At its center is the 880,000-piece interactive Tree of Discovery as a testament to LEGO's dedication and ability to make positive impacts around the globe - it serves as an attraction for families as well as children alike!

This store is designed as a destination that brings them all together!
The new brick-based retail store will feature larger-than-life builds of famous New York landmarks like the Empire State Building, One World Trade skyscraper, Ghostbusters Firehouse, and their crew - just to name a few! This concept will initially launch at over 100 LEGO stores worldwide as well as selected partner retails worldwide over the coming year and expand globally thereafter.
The merger between Bricks and Pieces and Pick A Brick will lead to a more efficient process. Brick turnaround time currently ranges between 13-18 days but will now be reduced to five days for top 1,600 elements; unique ones may take longer. Shipping delays could arise; though this change represents progress, there will likely be growing pains along the way.